Star Trek Premiere Not Coming to Vulcan — But Optimistic Campaign Still Considered an Overwhelming Success

from Vulcan Tourism & Trek Station:

After a long and colourful journey, the Town of Vulcan has finally received word, from Paramount Pictures, about its ambitious quest to host the movie premiere of Star Trek.

There is good news and bad news:

Bad news first: Unfortunately, due to timing and logistics surrounding the production and release details for the film, it will not be possible for the premiere to happen in Vulcan. This is largely due to the lead time the town required to rent and special order the equipment needed to put on the event; and the much shorter timelines the movie industry works with, surrounding film releases.

The Good news is that Paramount Pictures does want to involve Vulcan with the release of the film in Alberta. Although it is premature to know specific details, they have informed the town’s Tourism Coordinator that Vulcan will be invited to participate in the promo-screening of the film in Calgary. This screening will likely be scheduled for a day or two prior to the film’s wide release on May 8.

Although this may seem, on the surface, to be the end of a unique promotional campaign, Dayna Dickens, Vulcan’s Tourism Coordinator, is thrilled with the results of their efforts:

“The support Vulcan has received, for its lofty Hollywood goal — from both the government and our peers in the Tourism Industry has been overwhelming; the international media’s response to this campaign has been remarkable; and, the idea of Vulcan’s “Trekkie Tourism” has clearly caught the imaginations of the travelling public, as our visitor and gift shop statistics continue to hold strong, even through the current economic slow-down”.

Despite not being granted the premiere of the new Star Trek movie, Dickens is looking forward to seeing what Paramount Pictures has in mind to include Vulcan in its plans surrounding Star Trek’s release in May. She is confident that 2009 will be another excellent year for tourism in this little Trekkie Town on the Prairies.

For more information contact:
Dayna Dickens
Tourism Coordinator
Town of Vulcan/Vulcan Tourism
Box 1161, Vulcan, AB, T0L 2B0
Tel: 403-485-2994  Fax: 403-485-2878
dayna@vulcantourism.com
Website: vulcantourism.com

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